Vitally Email Bounce Rate Monitoring

‍Value

This Blueprint delivers a ready-to-deploy dashboard tracking total bounces, bounce rate, bounces by playbook, and bounce trend over time. It's valuable because high bounce rates directly impact deliverability, and Vitally automatically suspends sending due to high bounce rates— this dashboard is the early-warning system that keeps you ahead of that line!

High-Level Strategy

The dashboard aggregates Conversation-level VES engagement data into a single monitoring surface. A headline metric shows total bounces; a distribution widget shows bounces as a share of overall delivery states; a by-playbook bar chart attributes bounces to their source sends; a time-series chart trends bounces to reveal spikes; and a filtered table lists the actual bounced conversations for drill-down and follow-up. Together they answer three questions in one view: how bad is it, where is it coming from, and is it getting worse?

Technical Guidance

• This Dashboard only tracks conversations sent with the Vitally Email Service. If you do not use this feature, this dashboard will not show any data for you unless you adjust the reporting widget filters.

What's Included?

• One Dashboard: "VES Monitoring"
  
  • Metric widget: Total VES Bounces
  • Distribution widget: VES Bounce % (by delivery state)
  • Bar chart: Bounced Emails By Playbook
  • Time-series chart: Bounces VES Over Time
  • Table widget: Bounced Conversations (filtered to bounced)