Scale or Fail: Defining Customer Success' Role in Product-Led Growth
In today’s market, SaaS companies are expanding through Product-Led Growth (PLG). But how do they retain their new customers and get them using their product consistently? The answer lies in Product-Led Customer Success.
Vitally—the modern Customer Success Platform—brings together a panel of Customer Success and Growth leaders from leading Product-Led companies, Hotjar, Productboard, and Mixpanel, to discuss Customer Success' role in enabling PLG and what Customer Success teams need in order to be successful in doing so.
Our panelists cover:
- Best practices for engaging and retaining tech-touch customers
- Proactive outreach: user journeys, user onboarding, and feature adoption flows
- User segmentation methodologies that support PLG
- Tech-stack essentials for enabling Customer Success
- Answers to your questions!
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